I have been writing blog posts for the past ten years or so. It is my way of communicating my thoughts to an audience in a systematic and rational way. Always apprehensive of speaking before an audience, writing has become my psychologically comfortable alternative. My first blog was written around 2010. It was rudimentary. It…
Tag: content marketing strategy
An Effective Content Marketing Strategy for Small Businesses
Last week, we looked at content marketing from a straightforward perspective. Now, I would like to use again a simple viewpoint in discussing a content marketing strategy I find effective for small businesses. Components of a content marketing strategy A simple content marketing strategy includes the following: Objectives Topics of interest…
